Discover the Submariner Date watch in 904L steel on the Official Rolex Website.

Curated by the American fashion designer, this auction spotlights artists Tory admires, many of whom are featured in the upcoming book Tory Burch In Color, which explores a full spectrum of the influences, artists and experiences that have shaped her life and work.

  • The Submariner model went into production in 1953 and was showcased at the Basel watch fair in 1954. The assigned case reference number of this first Submariner was either 6204 or 6205. It is unclear which model came first; in any event, the two watches are nearly identical.[6] Neither has the distinctive "cathedral" or "Mercedes" hands now so strongly associated with the Submariner line. Rather, both of these early submariners have straight "pencil" style hands. Few, if any, of the 6205 watches bear the name "Submariner" on the dial, a major distinction of modern Submariners. Some 6204 models have the Submariner logo printed below the center pinion, while others have the logo blacked out. It is believed that there were unexpected trademark issues connected with the name "Submariner" at the time the 6204 and 6205 were released, accounting for the inconsistent use of the Submariner mark on these early Submariners. Trademark irregularities notwithstanding, both the 6204 and 6205 are designated Submariner models in Rolex product literature. SEE MORE
  • The next wave of Submariners, the 5512 (chronometer version) and 5513 (non-chronometer), marked a significant change in the appearance of the popular Rolex design. "Shoulders" were added to the crown side of the case to provide protection for the winding/setting mechanism. In early watches—until 1964 or so—these shoulders were pyramid-shaped and ended in points. Later watches were manufactured with rounded shoulders. The 5512 and 5513 were both fitted with the oversized crown, which thereafter became a standard feature of the Submariner line. In the early 1960s, Rolex discontinued the use of radium paint for the luminous indices, switching to safer tritium-infused paint. BUY NOW !